Three cheers for Liz!!!

Audacity is very proud to announce that Managing Partner, Liz, has been selected as one of the top ‘35 under 35’ businesswomen in the UK. Liz has been profiled in the Sunday Times and Management Today as one of the country’s most successful and influential young talents and we couldn’t agree more. The prestigious award is a celebration of 12 amazingly successful years in the industry, working for Grey Advertising, Soul and running a club night in Brixton before setting up Audacity with Bruce. Click here for the full scoop.

So now you know about Liz-the-businesswoman, but there are many other strings to her bow. So we decided to ask Liz a few questions of our own to find out a little more about our award-winning boss…

So, Liz, do you have any nicknames?

Eba - my family name, inherited from Lady Elizabeth Addis.

You're not shy of a social event, what's your best party trick?

My cork trick...

What has been your favourite Audacity moment?

Making Campaign top 100 ranking in our first year.

And your most embarrassing?

George's Secret Santa gift 2010....I won't say any more!

What is your most prised possession?

My handbags, my watch and my husband.

Congratulations Liz!

Malibutique, Child of Eden and The Arrows

First off, we’re pleased to introduced the ‘Malibutique’: Malibu’s new event touring shopping centres in London, Birmingham and Manchester. Targeting women aged 25, the event brings together great partner brands offering beauty tips, fashion, tanning advice, nails and of course great Malibu cocktails. You can see the video of the London Westfield event here:



Part of the Summer ’11 campaign we’ve already blogged about, Audacity created the identity for the Malibutique and all the video signage as well as working to adapt the Summer ’11 Malibu bottle artwork to the event. Next stop is Birmingham (from 7th – 10th July). Maybe we’ll see you there!

From one form of recreation to another, Ubisoft are launching Child of Eden – a revolutionary new rhythm action game for Kinect – this Thursday. The launch has been supported by video on demand (VOD) advertising as well as a unique event in Soho... The Child of Eden Experience is a takeover of a shop on Dean Street. The pop-up event is psychedelically styled and is dedicated purely to trial of the new product. You can find out more yourself here: www.facebook.com/childofeden.

Finally, we’re proud to announce the formation of Audacity’s latest sports team: The Arrows. Mooted to be making their debut at Campaign’s forthcoming darts tournament, the team have already bought a dart board to begin practicing. Watch out rivals (and watch out anybody within five metres of the practice board!).