Yuletide fever is officially among us.

The agency Christmas tree is up! Alex and George staggered back from Borough market with the most sublime Norwegian Spruce and it’s sitting proudly in the middle of the office. The baubles are black and red - naturally.

The big news here is that we’re prepping for a one day shoot on Saturday. We’re filming the winner of the Imagine Live Your Dream competition (www.imaginemydream.com) – one little girl will get her dream made real for a day and their dream day will be shown on national TV! We’re shooting on Saturday, have a week for edit and post, then it’s on air on Saturday 12th December. A quick turn-around, but should be fun! The final ad will be three minutes long – a bit longer than your standard 30’, but it’ll give us enough time to tell the whole story of our winner’s day!

We’ve also welcomed a new creative team this week – Kayleigh and Sophie and here on placement and under the able stewardship of Steph and George are already attacking a series of briefs for a campaign that’s going into research in the new year.

So this is the first entry in the Audacity blog!

So this is the first entry in the Audacity blog! Drum roll, fireworks etc. An historic moment ... like being there when the Berlin wall fell. Sort of.

Anyway, we’d like to welcome you to the blog – whether you be client or non-client, industry-bods or non-industry bods... we hope you enjoy reading. The idea is that we’ll update the blog on a more or less weekly basis and it’ll be a neat way to keep up with all the new business news/exciting goings on/office gossip. We’ll also share and talk about interesting things we’ve seen and encountered in the world of advertising and beyond.